Product Marketing Executive

SANKO TEKSTİL İŞLETMELERİ SAN.VE TİCA.Ş.

SKILLS AND JOB REQUIREMENTS :

• University Degree,
• Textiles / Fashion / Sportswear Industry experience is preferred,
• Prepared to travel frequently in Turkey and abroad,
• Fluent in business English & Turkish,
• High communication and presentation skills (Be able to present to large multinational groups)
• +3 years of proven and successful relevant experience in product marketing,
• Self-starter who can take charge, plan and execute with confidence,
• Excellent written and verbal communication skills, strong creative and analytical capabilities,
• Flexible, willing to travel and able to work in a fast paced environment.

JOB DESCRIPTION :

• Own product from A to Z at ISKO and be the bridge between the R&D, Marketing and Sales
• Create the best product story, content, key messaging and selling tools for the Sales, Digital Marketing, Event Marketing and Field marketing team to drive desire, demand & consistent growth
• Lead sales and field marketing team trainings on new product stories so that they can confidently deliver the message to the customers. If required attend customer meetings to help sell the dream. 
• Develop and execute a go to market strategy for product in close collaboration with the sales & R&D. Support event marketing with current and new collection launch events. Present in a professional way that should inspire and delight the audience
• In partnership with internal departments and agencies, develop leading and on time seasonal selling tools, technical brochures, co-branding materials
• Lead collaborations with designers, brands. Follow market trends, carry out market research, lead focus groups, surveys to insure that our tools and branding are industry leading Competitive Landscape

We are looking for someone with passion, who is a team player and has outstanding cultural affinity with targeted markets and accounts.