International Brand Manager

PAKTEN SAĞLIK ÜRÜNLERİ SAN.VE TİC.A.Ş.

As PAKTEN HEALTHCARE PRODUCTS, with nearly 300 employees, a pioneer in diapers production in Gaziantep, always in the top 1000 among the exporting companies, exports to 36 countries, focused on growing both at domestic and foreign markets , takes important steps towards becoming a brand and joined to the Turquality Brand Support Program since February 2019, We are looking for an "International Brand Manager" to our Istanbul Sales&Marketing Office.  

DO YOU WANT TO JOIN OUR PAKTEN FAMILY?

We are loking for application of teammates who;

Produce solutions, not excuses,

Always look for better,

Talk based on the data,

Believe in the power of communication,

Say WE, not I,

Have quality and customer awareness,

Don’t only do duties but also needs.

Qualification;

• University degree in related departments (Preferably Business Administration, Economics, Marketing, Industrial Engineering),
• Minimum 5 years’ experience in Marketing preferably in FMCG companies with leading brands.
• Determined, achievement and result oriented personality with high energy level.
• Proven leadership skills in cross functional teams.
• Strong analytical skills and creative pursuit.
• Excellent command of written and spoken English.
• Strong in interpersonal skills at all levels.
• Strong project management skills and desire to lead.
• Ability to handle high levels of pressure and critical decision-making.
• A top communicator with an excellent ability to execute successful partnerships.
• High motivation and energy levels.

Job Description;

• Works on market analyses, price analyses and consumer research for determining the brand strategy which contributes to business strategy and commercial plans.
• Coordinates the advertising strategies (both Above the Line and Below the Line) and creates campaigns, promotions and indoor & outdoor activities to increase the market share.
• Execute 360 degree communication (ATL / BTL / Digital & Social Media)
• Work closely with countries to gather learnings and provide best practices for other countries.
• Monitor brand performances and recommended specific initiatives.
• Be capable of managing wide range of product portfolio.
• Prepares the marketing plan, annual budget and communication/media plan for the brand.
• Manages and organizes product launches.
• Works in cooperation with the sales, production and finance teams to achieve results
• Tracks consumer and market insights by reviewing metrics such as sales volume, market share, profit projections, pricing and distribution and by conducting consumer research.
• Visits abroad in order to track flow of business and take required actions.

Pakten Health Products Inc. undertakes to avoid all kinds of discrimination and to respect the principle of opportunity and gender equality in recruitment processes.