JR Brand Manager

Ontex Tüketim Ürünleri San. ve Tic. A.Ş.

Qualifications

-       Bachelor degree (preferable if Business Economics or Business Administration)

-       Master degree in Sales or Sales and Marketing will be valuable

-       Minimum of 2 years in FMCG

-       Experience in hygienic disposables markets would bean advantage

Job Description

-       Development and execution of marketing plans across the region

-       Managing marketing budgets in line with the overall approved expenditure plans with focus on tracking ROI for entire territory.

-       Liaising with country teams to ensure support for key brand activities

-       Conducting regular fieldwork to identify customer insights and align marketing activities

-       Manage all marketing communications, including advertisements, promotions, PR, and web marketing for the entire territory.

-       Perform market research to identify consumer trends and insights for specific markets.

-       Collaborating with internal stakeholders (i.e. Supply, Finance, Production, Regulatory) and external/internal digital, advertising and design agencies (where applicable)

-       Work closely with the country distributors and local teams to ensure and branding materials, events, in-store activities and brand activations are maximized.

-       Input to the Sales Management to develop pricing policies and recommend to the appropriate sales channels.

-       Collect and analyze product performance, consumer / market insights and competitor activities in order to make informed recommendations to management.

-       Take the ownership with the marketing manager collaboratively & input into customizing global campaigns and initiatives to relevant markets to drive consumer excitement and motivate purchase

-       Support in development of media strategy and work with media agency to plan media spend and campaign activities