Digital Marketing Manager

Huawei Technologies Co. Ltd.

• Good computer skills (PPT, EXCEL, WORD); Photoshop knowledge is a plus
• Excellence communication skills via telephone, e-mail etc.;
• Strong team player;
• Organizational and editorial skills;
• Results oriented.
• Agency background is a plus
• Acts as the management role in digital marketing field in a leading firm;
• Success experience in building a well-known brand, good knowledge in both Consumer insight and Brand activation;
• With the full skill of new social media and online media communication knowledge.

İŞ TANIMI

• Develop and implement the most effective digital strategy and plans in Huawei consumer business Turkey; and also responsible for Digital KPI result. 
• Work with the country marketing team to ensure coherence and link with other media strategies; to ensure execution of Huawei brand strategy and activities in collaboration with media and communication agencies;
• Based on Turkish characteristics and combined with the brand story and product(Smartphone/ Tablet/Wearable/MateBook) life cycle to craft and to manage a comprehensive and innovative strategy of marketing and content, plan. Executing and tracking marketing campaign and content calendar /activities across digital. Generating brand awareness, building brand love. By means of the Internet, Social Media, SEO/SEM, Buzz, digital influencer and SNS to assist in the publication of star products and focus on activities, and project implementation, assisting in promotion planning and development in retail activities.
• Responsible for digital platform design and operational management. Developing standards, systems and best practices for content creation, distribution, maintenance, content retrieval and content repurposing, including the real-time implementation of content strategies. Leveraging market data to develop content.
• Agency management and responsible to optimize the costs and operational effectiveness
• Experience with Paid Search, Google Adwords and Google analytics
• Strong understanding of website management
• Having creative background and technical knowledge about digital advertising
• Great project management, organizational and analytical skills
• Strong presentation, communication and influencing skills
• Strong understanding of digital terminologies
• Having digital media buying experience