QUALIFICATIONS AND JOB DESCRIPTION
We are looking for a dynamic, result-oriented and self-motivated
Brand Manager to support our growing team.
- At least 3 years of full-time work experience in marketing (preferably in the FMCG sector)
- Bachelor's degree in business, marketing or a related discipline
- Fluency in English
- Creative, innovative personality with special interest in product development
- Ability to analyze numerical data and drive business results
- Male candidates must have completed the military service
İŞ TANIMI
- Acts as a brand leader for own product line, supervising the Assistant Brand Manager responsible for that category
- Coordinates related parties (like advertising, digital, event, PR, packaging design agencies) to execute annual marketing plans
- Manages own brand's marketing budget, keeping track of the actualized budget periodically
- Leads product development activities, closely working with R&D, production and procurement teams and manages packaging design projects
- Monitors and analyzes market data and all available sales figures and takes required actions accordingly
- Gains consumer insight by performing required research projects and translates them into business objectives