Category Marketing Manager - Crop Protection

Corteva Agriscience

Corteva Agrisicence™ has an exciting opportunity for a Category Manager – Crop Protection in Adana, Turkey. 

You will be responsible for  developing and implementing product / portfolio strategies, life cycle management among crops, based on customer needs and regional asset strategies to maximize sales, market share, and profit margins for the given products; creating tactical implementations of marketing plan, positioning and demand planning for new product launches and for existing products. 

Your Challenge:

• Analyze various market segments, grower insights, product feedback and competitive dynamics to identify market trends, threats or new business opportunities and reflecting customer needs. 
• Develop and implement product strategies, scheduling projects, price developments, label extensions and licensing-in opportunities over the life cycle of the assigned portfolio in close relationship with European Product Managers and in accordance with regional business strategies. 
• Lead cross functional Local Product Concept Teams to define new project requirements, to build business case, to describe strategic priorities, define product attributes, to design value proposition and create sales argumentation.
• Define product prices based on regional guidance, market research and anticipated demand.
• Provide annual marketing plans for the given products and monitors them, track performance of products versus plan (prices and volumes vs PO, project stage reviews), investigate significant deviations, and recommend corrective action as necessary.

To Grow What Matters, you will need: 

• Bachelor’s degree from Agriculture Engineering (preferably with additional master’s degree in marketing)
• At least 7 years of experience in the Agribusiness industry. In crop protection, marketing, product management, development or commercial function, would be a plus.
• Strong knowledge of the plant protection market, especially in in terms of the assigned product portfolio.
• Good understanding of operational planning as well as product development processes.
• Ability to successfully create, launch and manage brands.
• Strong analytical skills in market research, including economic analysis.
• Customer-oriented attitude
• Team player who can influence others
• Problem solver with proactive approach
• Outstanding communication, presentation skills / Excellent written and verbal communication skills
• Superb time management skills and attention to deadlines
• Strong knowledge of Microsoft Office tools
• Fluent in English

Who are we looking for?

• Curious, bold thinkers who want to grow their careers and be part of a winning team.
• Market shaping individuals who want to transform the agriculture industry to meet the world’s growing need for food.
• Collaborators who thrive in a diverse, inclusive work environment.
• Innovators who bring initiative and fresh ideas that drive our business into the future and make us an industry leader.

Growing What Matters starts with you... What can we offer to help you grow?

• Challenging work assignments that grow your skills, capabilities and experiences.
• Opportunities for international rotations and relocation that will expand your global view and cultural experience.
• Diverse, inclusive work environment where employees bring their whole selves to work and feel heard, valued and empowered.
• Dedicated and customized resources to help grow your professional skills, industry expertise and personal perspectives. 
• Joining us is a natural opportunity to strengthen your professional network through valuable relationships.
• Support the health and well-being of every employee by offering world-class benefits, meaningful work and competitive salary.
• Performance driven culture with a strong focus on speed, efficiency and agility.