İçim Marketing Manager

Ak Gıda Sanayi ve Ticaret A.Ş.

University degree in related fields,

Min. 10 years of experience in marketing preferably in the FMCG industry,

Good command of both written and spoken English,

Experienced in team management,

Strong interpersonal communication skills and growth mindset,

Analytical thinking ability and analysing skills, high attention to details,

Experienced in consumer and market understanding, communication development, budget & agency management,

Ability to manage stakeholders with effective working relationships,

For male candidates military service should be completed.

Develop annual category marketing plan (strategy & executions, effective resource and budget management ),

Manage product development process, lead and execute brand launches & innovations for assigned category,

Analize the market & consumer trends, closely track competition , develop relevant consumer insights,

Manage media, ATL & BTL agencies,

Create brand communication campaigns inline with brand positioning & strategy,

Follow up consumer and PR activities to strengthen the competitive advantage of the brand,

Monitor and analyze brand performance, and subsequently take right actions for growth,

Collaborate with the Trade Marketing and Sales Functions to lead brand execution strategies.