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GroupM Medya Hizmetleri Ltd. Şti.
GroupM is the leading global media investment management operation. It serves as the parent company to WPP media agencies including Mindshare, MediaCom, Wavemaker.
Our primary purpose is to maximize the performance of WPP’s media communications agencies on behalf of our clients, our stakeholders and our people by operating as a parent and collaborator in performance-enhancing activities such as trading, content creation, sport marketing, finance, proprietary tool development and other business-critical capabilities. The agencies that comprise GroupM are all global operations in their own right with leading market positions.
GroupM invests in people, content, technology and data to make its agencies optimally effective and efficient for clients, providing intelligence to find or create valuable audiences and outcomes. Our leadership, inventiveness and scale drive success for our clients, partners and people.
We are the leading global media investment management operation.
We are responsible for one in three ads globally.
GroupM is the world’s largest media invesment group with more than $108bn billings (RECMA 2017).
Total worldwide market share: 31.0% (nearest competitor is Publicis with 21.8%)
400 offices in worldwide
Part of WPP Group